Thank You to Our Platinum and Presidential Sponsors

2012 Issue 2

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Our Corporate Sponsors

We gratefully acknowledge the commitment of our Corporate Sponsors who assist in the funding of the Chapter's programs and activities

Ernst & Young LLP
FirstCredit Inc.(FCI)/RevCare
Howard, Wershbale & Co.
Human Arc
JP Recovery Services, Inc

Alta Partners, LLC
Deloitte & Touche LLP
Fenner Consulting, s/b Fenner
Fifth Third Bank
Plante & Moran, PLLC


CBE Group
Net Revenue Associates, Inc
PNC Healthcare

KeyBanc Capital Markets, Inc
The ROI Companies

Bruner-Cox, LLP
Crowe Horwath LLP
Calfee, Halter & Griswold LLP
Emrhein & Associates
HMC Group
Joseph R Harrison Co., LPA
Meridian Leasing Corporation
Quadax, Inc.
the MASH program
UCB, Inc.
Wise Management Services, Inc
Wolfskills & Associates

HFMA Northeast Ohio
Chapter Officers

Diane Lilko, CPA

Lisa Hilling

Vice President
Justin R. Williams

Chapter Secretary/Treasurer
Geoffrey A. Himes, FHFMA, MBA

Susan R. Flaherty, CPA

Chapter Coordinator
Kathleen A. Much

Board of Directors
John Beirne
Chuck Josey
Stanley Kasmarcak, CPA
Kelly R. Linson
Adam Schweikert
Suzanne M. Tschetter, CPA

Visit HFMA National at:

Visit HFMA Northeast Ohio at:

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President’s Message

Diane LilkoDear Fellow HFMA Members,

It’s that time of year again! It’s your opportunity to let National know what a great chapter we have in Northeast Ohio.

On October 29th, National HFMA will be conducting a “Member Satisfaction Survey” on behalf of our chapter. You will receive this survey if you have been a member six months or longer. (Chapter Officers and Directors are excluded.)

Last year we had a 20% response rate, with an overall high satisfaction rate of 65%. This exceeded the 62% average for all HFMA chapters.

The results will be reported to the Chapter in January. As President, I can tell you that the Board, Officers and Committee Chairs take these results very seriously. We celebrate and share with you the positive comments and we address specific needs identified for improvement. Below are the actions we implemented based on your feedback.

Chapter Networking Opportunities was selected as the top service we could improve.

  • This past year our February, March, July and October education programs offered networking opportunities during lunch and concluded the day with social hours.
  • GHALI provided 3 days of networking after our education sessions. Included in your registration fee was a wine tasting social at ThornCreek Winery, Casino Night and a choice of Golf at Signature of Solon, Spa at Mario’s or a cooking class at The Bertram Inn.
  • The Holiday Party is devoted fully to Networking. Mark you calendars for Thursday, December 6th at The City Club. This will be an evening of socializing, and entertainment will be provided by Joe Hunter trio, a Jazz Ensemble.

The location of chapter programs and the educational topics addressed were tied for the second service as ways to improve.

  • We have expanded our venues for programs, trying to reach our vast membership in Northeast Ohio. Programs have been held in Lake County, Aurora, Akron, Canton, Independence, Westside, Eastside and Downtown Cleveland.
  • We now bring our education programs to you through our Provider Hosting Roadshows. We are always looking for an interested provider. Please contact an NEO Officer if your institution is interested in hosting a future event.
  • Health care hot topics such as: ICD10 implementation; Accountable Care Organizations; State and Federal legislative updates; FASB updates and Healthcare Legal matters were repeated and updated at various programs, helping us reach members attending only one or two events, and assuring the information presented was current.
  • The day after the Supreme Court announced its ruling on the Affordable Care Act, Chris Schlanger of the Advisory Board gave a presentation on Responding to the Reimbursement and Demand Changes Reshaping Health System Economics at Lutheran Hospital Provider Roadshow
  • Steven Rose, National HFMA Board Chair Elect spoke at GHALI on the Chairman’s theme “Leadership Matters”
  • We now send one weekly email blast listing upcoming chapter programs, regional and free National webinars. These are also listed in our newsletter and on our website.

So please, take the time to complete this survey soon after you receive it. As you can see, this is a key tool we use to plan chapter events. If you have specific ideas that you would like implemented, or need further clarification on anything, contact me or any other chapter leader directly. Our goal is to enhance the achievements of our chapter and we need your help. We want to make your Northeast Ohio chapter an essential part of your successful career.


Diane Lilko
Northeast Ohio Chapter of HFMA

Ken StollHFMA: Did You Know:
Fall Chapter President's Meeting

By Ken Stoll, Regional Executive
Region Six Executive-Elect

Did you know that each year the leadership group of your HFMA chapter sends its President and Vice President, or President Elect to a 2-day regional idea exchange call the Fall President’s Meeting (FPM)? This includes volunteering a Sunday away from family and a half-day on a Monday. The meeting’s agenda and format are created by HFMA National Staff in accordance with the challenges, events and hot topics of the 68 national chapters as well as what is happening in our region: Region 6.

Region 6 is comprised of 7 chapters, three of which are in Michigan and the other four in Ohio serving approximately 2,700 members. The tradition in Region 6 is a chapter hosts the meeting on a rotating basis and keeps it close to or within the region geography. This year the Northeast Ohio Chapter was our host and the meeting was held at the Cleveland Ritz-Carleton Hotel in downtown Cleveland, OH. Diane Lilko, the NE OH Chapter President and her team did a wonderful job in putting together an event that fostered both learning and networking.

Region 6The agenda of the meeting is facilitated by the Regional Executive and is there is never enough time scheduled to get through all the topics. Michael Freed, CFO of Spectrum Health System and a HFMA National Board Member, was able to give the group invaluable perspective from both his seat on the national board and his experience as a CFO of a large health system. Mike gave us an update from the National Board of Directors meetings as well.

Ed Czopek, Senior Vice President with HFMA gave us an opportunity to hear from HFMA’s highest level. His down-to-earth demeanor and wonderful sense of humor added to the group’s discussion with great insight. Ed specifically gave the group an overview on the changes at the national chapter support planning and some of the latest products and services from HFMA.

Regionally, the chapters discussed the strengths, weaknesses, opportunities and threats to achieving the goals as set by the Chapter Balanced Scorecard in an environment of consolidating hospitals (mergers and acquisitions), travel budget cuts, system upgrades and shrinking staff. The group also recognized the unique opportunity to step up to the challenge of becoming THE resource for education and information for the ACA. Setting the schedule for the upcoming regional webinar series and the topics to be presented was deliberated to bring the membership of the region the best overall value in content and cost for the rest of the HFMA education year.

As protocol dictates the group heard the nomination and unanimously approved a new Regional Executive Elect-Elect to hold office in 2014-2015 from the Eastern Michigan Chapter. Mary Whitbread is a past president of Eastern Michigan and has worked on both the provider and payer side. She will follow current Regional Executive-Elect Chris Milligan from the Northeast Ohio Chapter after his term next year in 2013-2014.

The last and maybe most important annual agenda item is to review and approve the Regional Operating Agreement (ROA). This year’s approval would take some lengthy discussion, as I felt this group had the ability to work through some lingering issues and reformat the ROA into a document that would work for years into the future. The dedication of this group of chapter leaders was amazing to be a part of as they worked together for the common good of the membership first and then the region as a whole.

The ROA was totally restructured to clarify the current operation of the region and to provide a foundation for future regional objectives. The basis for compromise and trust had been established earlier as the group had met in person and on multiple calls to begin building rapport (cracking open crabs and eating gator bites goes a long way in getting to know each other). Previously groups may have just met or haven’t seen each other for a year and maybe had an ice breaker to begin the FPM. It is nice to be a part of this special group who completed the job well done.

Indians Game

We did have some fun too! No, our region doesn’t travel to the South Pacific or cruise Alaska or the Bahamas as some regions do at FPM. We enjoyed a wonderful Cleveland Indians game with some family members joining us on a perfect September Sunday afternoon. The Indians played the Detroit Tigers so the Michigan versus Ohio theme was very much present! All the way to the toilet paper with the Tigers logo on it (a roll of it may have found its way into your facility)! Following the Tribe victory, we went back towards the hotel with plenty of options for entertainment and food in downtown Cleveland. It was a perfect afternoon to chat casually with counterparts in other chapters and learn more of how they were addressing the challenges in their chapter. You know: someone who knows how they feel.

Indians stadiumFinally, the Central Ohio Chapter began throwing out ideas on next year’s meeting as it will be their turn in the rotation for hosting FPM. It will be seven years since they last hosted, but I am sure Brian McAllister and his team will have a great meeting planned. Maybe you will be there too?

Your chapter leaders work hard to help your HFMA membership be the most valuable tool in your vocational quiver. Maybe you can help them with voicing your need for an educational topic or assist in the area of recommending a speaker? FPM is a time to get new ideas from peers to help attract and enthuse membership. It is a time of learning new things from national chapter support to rallying around a chapter struggling to make their goals. Feel free to ask your leaders to see copies of the ROA, FPM minutes or to put them on your chapter website.

It is only October but you can still meet that New Year’s resolution of getting involved in your local chapter.

Ken Stoll is the current Regional Executive-Elect for Region 6 of HFMA and Central Ohio Chapter Past President. Joining HFMA in 1996, Ken is also Vice President of Business Development with United Collection Bureau, Inc. You may reach him at (614) 732-5002 or email him at for any questions regarding HFMA locally, regionally or nationally.

New Members - Welcome to NEOHFMA!

Please welcome our newest members to the Northeast Ohio Chapter of HFMA. Look for them at our next meeting and welcome them to our organization.

Ryan Collins
Kaiser Permanente

Michael N. Lewis
Director, Contract Economics
Cleveland Clinic

Charles Mitchell
Summa Western Reserve Hospital

Thomas Grove
Healthcare Senior Manager
Fluid Edge Consulting

Jennifer Peregord
Financial Manager
Alta Partners LLC

Laura M Kress
Director, Network Development
Coventry HealthAmerica

Daniel T Brown
Accountant I
UHH Hospitals

Rick Albertini
Quadax Inc.

Joseph P Myers
Chair, Department of Medicine
Summa Akron City Hospital

Tami Bowman

Jack Pyros
Momentum Groups

John A. Redmond
Gen2 Medical, LLC

Madelyn Mastin
Sr. Project Manager
Cleveland Clinic Foundation

Marcel Dozier
Crestwood Management

Donald L. Kepner
Transfered FROM Chapter #: 062
Chief Financial Officer
Acmc Health System

Ryan M Miller, CPA
Division Financial Analyst
The Cleveland Clinic Foundation

David K. Stewart
SVP & Chief Financial Officer
Providence Hospitals

Andy Emrhein
Emrhein & Associates

Richard Montest
Regional Director - Revenue Cycle
MedAssets Inc.

Debra S. Bruss
Corporate Director of Operations Planning
Fiver Star Quality Care, Inc

Deborah B Ford
Vice President, Sr. Healthcare Advisor
Key Bank

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Welcome Back!

HFMA Members that have reinstated their Membership

Glen R. Davis
Reimbursement/Community Benefit Analyst
Children's Hospital Med Center

Evelyn Dobbins
Senior Financial Analyst
Parma Community General Hospital

Richard M. Jorz
Director PFS IT Solutions
Cleveland Clinic

Beverly Lynn Brouse
Direct, Internal Audit
& Operation Control

Christopher D. Superior
Sr. Financial Strategic Planner
University Hospitals Health Systems

Patricia J. Green
Deputy Chief Business Officer
Department of Veterans Affairs

Tim Barber
Project Manager
Cleveland Clinic Foundation

Jonathan Brown
Institute Finance Director
Cleveland Clinic Foundation

Douglas R. McCarihan, CPA
FlexPoint Health Research

Jediah M. Love

Rosemarie Schaeufele
Director Patient Financial Svcs
Akron General Medical Center

Marc C. Beasley
Account Executive
Siemens Healthcare

Eliane Seeman
Clinical Finance Director
Cleveland Clinic

Michael T. George
Director, Contracting & Provider Support Services

Debbie Becker
Manager, Client Services

Karen A Benjamin
Director, Organizational Perf.
Ohio Permanente Medical Group

Sue Siefert
Sr. Financial System Analyst
University Hospitals Health System

Teresa Buterbaugh
Billing Manager
EMH Regional Medical Center

Laura L. Minder
Ernst & Young LLP

Christine E. Aucreman, CHFP
Chief Revenue Cycle Officer
The Surgical Hospital at Southwoods

Marian C. Mahoney, CPA
Financial Analyst
University Hospital Health System

J. Adam Schweikert
Assoc. Director, Financial
and Business Systems
Akron Children’s Hospital

Mary Ann Freas, CPA
Sr. Vice President & CFO
Southwest General Health Center

Christina Burr
Corporate Controller
Aultman Health Foundation

Peter J. Ryerson
Ryerson Healthcare Consultants

Christine M. Saunderson
CBS Healthcare Consulting, LLC

Joseph A. Gabriel
Revenue Cycle Sales Executive
Siemens Medical Solutions

Michael P. Reese
Senior Financial Analyst
University Hospitals

Cully L. Chapman
Market CFO
Community Health Systems

Greg Folger
Ernst & Young

Dilys A. Krueger
Director Patient Financial Services
Union Hospital


Shovel the Driveway? Or Prepare for Certification?

By: Kelly Linson, MBA, CPA, CHFP

SnowflakeWinter is quickly approaching and snow will soon be on the ground. Cold weather and fewer hours of daylight will make for a great opportunity for a personal accomplishment. There is no better time than NOW to start preparing for the HFMA’s Certified Healthcare Financial Professional (CHFP) exam! Everything you need to know about the CHFP designation can be found at:

Here are some key points and highlights to help gear you up for the road to certification.

The CHFP Requirements are as follows:

  • A minimum of three to five years of healthcare financial management experience
  • Successful completion of the CHFP examination
  • Current and active regular or advanced HFMA membership* (*Student membership does not count toward this total)

For the CHFP examination, there is preparation material (Core Curriculum Online Study) designed to identify and examine the fundamental concepts and skills expected of an experienced mid‐level healthcare finance manager. The Healthcare Finance Core Curriculum online study preparation for the CHFP examination is available for purchase. The cost for study materials is $195 ($295 for non-members). The materials are available for one calendar year from date of purchase. CHFP study materials are recommended but not required for CHFP testing candidates.

Once you pass the CHFP exam and apply for and receive your certificate there are requirements to maintain the certification. HFMA members who have earned either the Certified Healthcare Financial Professional (CHFP) or Fellow of HFMA (FHFMA) designation must maintain their certification by meeting two basic requirements:

  • Remain an active HFMA member in good standing
  • Complete 90 contact hours in eligible education programs every three years (a contact hour is 50 minutes of continuous programming, excluding meals, breaks, or social activities). In addition:
    • At least half (45) of these contact hours must in healthcare finance‐related topics
    • At least 20 contact hours must be completed in each of the three years
So as you hibernate through the winter, why not make it a goal to prepare for and take the CHFP exam? Not only will you have a great excuse for not shoveling the driveway, but you will be glad to have achieved the goal of certification!

Program Recaps

Northeast Ohio HFMA Managed Care Program

This event was held at Windows on the River in Cleveland, OH on July 26, 2012.

Thomas Campanella, Associate Professor at Baldwin Wallace University, gave a presentation that helped the group understand better healthcare reform and its affect on risk arrangements as well as the health benefit exchange, and the Medicare managed care expansion.

Dr. Gregory Young, Government Relations, Medical Mutual of Ohio, provided a presentation describing employers’ demands for lower costs and a value based benefit design. Value based benefits will create benefit plan and provider selection, health promotion and disease management, health coaching, prescription drugs options, and preventive medical and drug services. In addition, Dr. Young also discussed the importance of data transparency and consensus in reimbursement and performance measurement.

A managed care roundtable discussion was held. The discussion included the implications for healthcare providers now that states have the ability to expand Medicaid eligibility, the long-term status of the Medicaid program in Ohio, the valued based purchasing payor program, and bundled payments, among other topics.

Northeast Ohio HFMA Education Roadshow

An extension of the provider hosting education series, this event was held at LakeHealth Tripoint Medical Center in Concord Twp, OH on September 27, 2012. Welcoming accommodations by Tripoint Medical Center allowed HFMA members and guests to listen and engage with three wonderful speakers. The focus of this educational event was centered on physician alignment strategies.

Tanya Brasch and Art Vasquez, Senior Associates at Kaufman Hall presented provided a presentation on Getting Strategic about Cost Management. The presentation focused on the creating sustainable cost transformation through changing the way business is done (cost management, cost structure & clinical utilization) and strengthening execution.

Jeffrey P. Kovacs, Finance Director, Partners Physicians Group, Akron General Medical Center presented on Trends in Physician Compensation. The presentation centered on the different models for physician compensation such as straight salary, net income and net income plus market adjustment. Also featured in the discussion were key insights on the limitations to using national data and current recruiting trends.

Stan Kasmarcak, CPA, Principal, Alta Partners LLC delivered a presentation entitled Managing the Margins of Employed Physicians: A Practical Approach to Increasing Your Physician’s Practice Income and Evaluating Performance. The discussion focused on the importance of mastering the revenue cycle to ensure revenue maximization. Additional topics covered included:

  1. Internal control management – warning signs that your internal controls might be compromised
  2. The value of EHR and for coding and claim submission
  3. Benchmarking to compare physician productivity

A special thank you to LakeHealth Tripoint Medical Center for hosting a terrific event!

Northeast Ohio Volunteer Appreciation Program

The annual Volunteer Appreciation Program was held on August 30, 2012 at StoneWater Golf Club. This event combined a morning educational session with an afternoon networking event of golf or spa and gave chapter leaders the opportunity to thank those who were active in the chapter over the last year.

Crowe Horwath personnel, Jim Grigg, Partner and National Healthcare Audit Practice Leader, Carlos Hernandez, Senior Manager Audit Practice, and Jay Sutton, Senior Manager and Regulatory Consulting Services Practice Leader, discussed charity care reporting from a tax, financial reporting and regulatory perspective. They discussed the need to reconcile (i.e. “connect the dots”) for the charity care information presented in the footnotes to the audited financial statements, IRS Form 990, Schedule H, Medicare cost report, and community benefit reporting since there may be different definitions of charity care depending on the reporting. They also discussed new accounting guidance related to the presentation of bad debt expense in the financial statements and the accounting for costs incurred during implementation of ICD-10.

Chris Milligan, Associate Vice President – National Sales, HumanArc, presented best practices to manage your uninsured population today and tomorrow. He discussed the state of the uninsured from a national, state and local level and best practices to manage the population from a patient access/registration and patient financial services perspective. Chris also highlighted the financial impacts and opportunities of effectively managing this population on Medicaid reimbursement, HCAP distribution, charity care and Medicare/Medicaid DSH and 340B. Finally, Chris presented some considerations for providers relative to the uninsured under healthcare reform.

Kristy Frieden, President, Positive Performance Solutions, presented moving positively through change. Change is a constant in the healthcare industry. Kristy discussed the phases of transition and provided some techniques for staying positive during change. She also discussed several metaphors we could use for successful change and a model to promote accountability, responsibility and acceptance of change. She also discussed the question thinking process and challenged us to think whether we were a judger (e.g., whose fault is it, why bother, why is everyone so frustrating) or a learner (e.g., what happened, what can I learn, what are my choices) when faced with change.

Following the education sessions and lunch, participants headed to either the golf course to play on what was a beautiful sunny afternoon and or to the spa for an afternoon of pampering. It was a great day to network and thank our many volunteers for their efforts and dedication to the Northeast Ohio chapter.

Save the Date – Upcoming NEOHFMA Programs

Log onto the NEOHFMA Website ( for more information on our upcoming programs:

Holiday Party
Program Date: Thursday, December 6, 2012
Program Location: City Club, Euclid Ave, Cleveland

Provider Hosted Roadshow travels to Aultman in Canton

Program Date: Thursday, January 2013
Program Location: Aultman Hospital, Canton

Patient Financial Services Annual Seminar

Program Date: Thursday, February 2013
Program Location: Akron

Spring Seminar and Past Presidents’ Appreciation (March Madness)

Program Date: Thursday, March 14, 2013
Program Location: Quicken Loans Arena

Program Date: May 15 – 17, 2013
Program Location: Bertram Inn, Aurora

Upcoming Live Webinars

Take a look at the upcoming Webinars offered by HFMA and consider sitting in on one as an easy way to get the information you need on pressing healthcare finance topics. From the comfort of your office, you can participate in a Webinar and find the strategies and tools you need to help your organization achieve success. Click on the hyperlink below to sign up or get more information about the topic. The following Webinars are free to HFMA members.

Strategies for Enhancing the Revenue Cycle: From Internal Processes to Outsourced Eligibility and Enrollment
(November 1, 2012 - 3:00 – 4:30 p.m. Eastern Time)
Speakers: Joseph Koons, Managing Director of Revenue Cycle, Centra Health
Matt Russel, Regional VP of Business Development, Chamberlin Edmonds
Summary: Speakers will examine how organizations benefit from employing proven strategies for optimizing patient access processes designed to encourage more compensation for uninsured patient care. The Webinar will provide information on leveraging best practices for integrating eligibility and enrollment specialists into your organization’s daily processes; tracking key performance indicators to benchmark program effectiveness; and identifying best practices designed to ensure that front-end financial users are up-to-date on the latest state and local eligibility requirements.
Sponsor: Craneware

The Impact of the Election on Healthcare Reform Implementation
(November 8, 2012 – 3:00 – 4:30 p.m. Eastern Time)
Speaker: Andy Bressler, Managing Director, Bank of America Merrill Lynch and a Washington healthcare analyst
Summary: With the November election results sure to change the political dynamic in Washington, this Webinar will discuss the impacts of coverage expansion, Medicare payment reforms, and anticipated Congressional action on a range of healthcare industry sectors including hospitals and providers, health insurers, and pharmaceutical and medical device manufacturers.
Sponsor: Bank of America Merrill Lynch

Panel Discussion - Revenue Cycle Efficiency and Reducing Days in A/R: Take a Systematic Approach to Process Improvement
(November 13, 2012 – 3:00 – 4:15 p.m. Eastern Time)
Moderator: Suzanne Lestina, Director, Revenue Cycle MAP, HFMA
Panelist from Spearfish Regional Hospital
Summary: Improving net days in accounts receivable is the cumulative effect of changes throughout the revenue cycle. Spearfish Regional Hospital reduced its days in A/R by taking a systemic approach to revenue cycle improvement. Cross-functional communication and collaboration were key to achieving and sustaining these results. This Webinar panel discussion will offer insights into how Spearfish scoped the project, gained staff buy-in, re-structured work processes, and ensured optimal staffing in key areas of the revenue cycle.
Sponsor: Ontario Systems

Improve Your Bottom Line By Reducing Supply Chain Expenses
(November 14, 2012 – 3:00 – 4:30 p.m. Eastern Time)
Speaker: Matt Houston, Executive Director, Global Healthcare Exchange
Summary: This session will offer strategies to address reducing operational expenses and providing business predictability. Learn where and how the supply chain can help you lower operating expenses, improve visibility and control over more of your spend, and improve business partnerships between finance and procurement.
Sponsor: GHX

Promote Patient Safety and Efficiency with Real Time Clinical Intelligence
(November 15, 2012 – 3:00 – 4:30 p.m. Eastern Time)
Speaker: Steven Arendt, MD, Chief Medical Information Officer, Eisenhower Medical Center
Summary: With a growing elderly population, Eisenhower Medical Center leaders knew they faced an elevated level of chronic and debilitating conditions that could present a big challenge. Eisenhower chose to address two critical opportunities for improvement: ventilator associated pneumonia prevention and stroke core measure compliance. Using visual surveillance technology and a multidisciplinary process administrators built a collaborative environment that demonstrated rapid and positive results. Attendees will have access to a case study following the presentation.
Sponsor: McKesson

Using Attribution to Drive Product Rationalization and Savings
(December 6, 2012 – 3:00 – 4:30 p.m. Eastern Time)
This is the fifth in a series of six webinars sponsored by McKesson in conjunction with the Association for Healthcare Resource & Materials Management (AHRMM).

How to Engage Employed Physicians to Improve Revenue Cycle Performance
(December 11, 2012 – 3:00 – 4:30 p.m. Eastern Time)
Speakers: Kevin Dillon, M.B.A., C.P.A. Senior Executive Vice President, Chief Operating & Financial Officer, The University of Texas Health Science Center at Houston
Martin J. Fine, M.D., Chief of Radiology, Elmhurst Hospital Center, NY
Summary: With costs rising and reimbursements shrinking, it’s no longer realistic to think hospitals can cover often-accepted physician employment losses with additional revenues. In this webinar, the speakers will share their experiences and perspectives, one from the hospital executive and the other from a physician. Both will articulate the steps required to successfully drive physician engagement, including internal challenges, metrics used, impact on the revenue cycle process, and a few of the lessons learned.
Sponsor: McKesson Revenue Management Solutions

January 2013
Regional Webinars
January 14, 2013 – 1:00 – 2:00 p.m. Eastern Time
January 28, 2013 – 1:00 – 2:00 p.m. Eastern Time

February 2013
Detecting Product Equivalency to Drive Lower PPI
(February 14, 2013 – 3:00 – 4:30 p.m.)
This is the sixth in a series of six webinars sponsored by McKesson in conjunction with the Association for Healthcare Resource & Materials Management (AHRMM).

On-Demand Webinars

HFMA also offers on-demand webinars, which do not provide CPEs but do qualify for DCMS hours. Most on-demand webinars are free (or are only $49) for members. There are multiple webinars available in all of the following areas of interest:

  1. Accounting and Financial Reporting
  2. Finance and Business Strategy
  3. Legal and Regulatory Compliance
  4. Operations Management
  5. Payment, Reimbursement, and Managed Care
  6. Revenue Cycle
  7. Technology
HFMA 2012 Virtual Healthcare Finance Conference Recorded Programs

See national website for registration (

Regional Webinars

Regional webinars are being scheduled for the 2nd and 4th Tuesday every other month with two tracks, one for small providers and the second for large. Detailed information will be available through our email blasts

November 2012:
Policy and Reimbursement Issues Facing Rural Hospitals,
November 20, 2012 - 1:00 – 2:00 p.m. EST sponsored by the National Rural Hospital Association.

December 2012:
ICD 10 Coding/CDI
December 12, 2012 – 1:00 – 2:00 p.m. EST sponsored by McGladrey

Educational Articles

Managed Care Revenue Recovery: Get the Dollars You are Owed
With changes to Medicaid and Medicare reimbursement looming on the horizon, providers are challenged with finding resources devoted to chasing down managed care reimbursement. Although payors are generally reimbursing at the correct rates, a comprehensive audit of claims data will reveal an alarming number of claims underpaid by 1-2%. These underpayments add up quickly, totaling in the hundreds of thousands of dollars in recoverable revenue for a SINGLE PAYOR! Read more...

Sponsor's Corner

Avedyne HealthAvadyne Health is a patient-centric organization that provides revenue cycle services and technology to a wide range of healthcare providers across the nation. We have designed our systems, processes and infrastructure around delivering world class customer service to your patients while substantially improving cash-flow and net revenue performance. We leverage every touch point with your patients as an opportunity to improve satisfaction, foster loyalty and enhance the patient experience.

For more information on Patient Access Work Flow, Denial Management, Self Pay and A/R Management contact Avadyne Health at 800-973-9890.”
Human Arc

For three decades, Human Arc’s entire business focus has been on reimbursement and income enhancement for the healthcare industry. Our specialty is healthcare coverage eligibility enrollment for self-pay populations. We use innovation and technology to evolve important services for hospitals and health systems, including:

  • Medicaid and other program screening and enrollment solutions, both in-house and outsourced.
  • Denial solutions.
  • RAC and other audit preparation and response.
  • Out-of-state account management
  • Legacy account management during information system changeovers.
  • DSH consulting and qualification.
  • SSI/SSDI outreach and enrollment support.
  • And many others as well.

We add value to healthcare providers
at every point across the eligibility spectrum.

And we add value to your patients’ healthcare experiences.

Experience. Compassion. Results. That’s Human Arc.

Human Arc 1457 East 40th Street, Cleveland, Ohio 44103 (800) 828-6453 (216) 431-5200

HFMA Sponsors -
Do not forget to get your company’s spotlight & new products & services mentioned in the Newsletter. Please contact Laurie Rauser for publication in future newsletter.


Congratulations to Geoffrey Himes, MBA, FHFMA, on being named Vice President and Chief Accounting Officer for The MetroHealth System.

Kudos to Lisa M. Hilling, CPA, of Bruner-Cox LLP on being promoted to Assurance Services Partner, effective January 1, 2013.

Congratulations to Chris Maeder of University Hospitals on recently being promoted to Finance Manager, UH Richmond Medical Center & UH Bedford Medical Center.


Find a six-digit odd number containing no zeros and no repeated digits in which the first digit is four more than the second digit, the third digit is one less than the sixth digit, and the fourth and fifth digits when read as a single number equal the product of the first and sixth digits.

E-mail your answer to Rhonda Ridenour at All correct entries will be included in a drawing and one lucky entrant will receive a $25 gift certificate.

Previous Puzzle Answer:

  1. Longest-serving First Lady – Eleanor Roosevelt
  2. Jaws actor – Richard Dreyfuss
  3. Slave-born abolitionist – Harriet Tubman
  4. Follies impresario – Florenz Ziegfeld
  5. “Redneck” comedian – Jeff Foxworthy

Stephanie Smith, Business Development Director at
Howard, Wershbale & Company



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